Surviving Against All Odds!

I have just returned from an amazing trip to the Galapagos Islands in Ecuador. You may think this is of no interest to you… but read on because the lessons I learned during my time in this magical place are relevant to all humankind. Many animals made these Islands their home and have survived against all the odds. How? By adapting to their surroundings… And by that, I mean PHYSICALLY adapting. Can you imagine changing your body to adjust to new circumstances in life? I discovered that the Flightless Cormorant, is one of the rarest birds in the world. Why? Because […]

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marketing mind

The Role of the Mind

I have just finished reading “Trout Strategy” by Jack Trout, his main message is about conquering the marketplace, however, I was drawn more to the chapters dealing with the role of the mind when buying, selling, advertising and marketing. I’m sure you will find it of interest too.   1. MINDS ARE LIMITED The human mind is a lot like a computer, it has a slot or a memory bank for each bit of information it chooses to retain. There is one major difference – the computer has to accept the information you put in. The human mind will only accept information that matches […]

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50 is the new 40

50 is the new 40.

I have just celebrated another birthday and was delighted to have read in a British newspaper recently that scientists have concluded that the brains of middle-aged people (like me) are getting sharper and younger to keep up with the demands of modern technology. Modern Technology boosting Mental skills and Memory People over age 50 are scoring increasingly better on tests of cognitive function, and researchers believe it is because of the increased mental stimulation of computers and mobile phones. Experts (and parents like me) who had previously worried that technology was causing people to stop thinking, can now rest assured […]

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